Add Energy

Brief:

Add Energy offer consultancy solutions and specialized engineering services that enable operations to be safe, compliant and efficient. One of their solutions is Aim-Hi - a cloud-based maintenance analytics and benchmarking tool that provides instantaneous intelligence around maintenance KPIs. Used to save costs and maximise performance by streamlining asset maintenance management regimes, helping maintenance personnel to identify areas of underperformance and discover opportunities for optimization.

The team wanted a video that focussed on the end user of the software, Maintenance Managers. The key themes we identified were:

  • Addressing the challenges that Maintenance Managers face regarding safety, downtime and maintenance of their asset

  • Showcase the features of Aim-Hi that make their job easier

  • Illustrate the value that Aim-Hi can bring using examples and motion graphics


Work: 

  • Concept creation

  • Pre-production

  • Storyboard & scripting

  • 3 x days filming

  • Motion graphics

  • Editing

Deliverables:

  • Hero film

  • Hero film with captions

AIM-HI FINAL VIDEO.mp4.00_01_47_08.Still003.jpg

Outcome:

With the help from our partners at Mission 10, we selected 3 locations and an actor to play the role of the Maintenance Manager. Together we drafted the storyboard and the script and sought approval from the client. The filming process began in a working maintenance warehouse, which we used as the main location for the film. Machinery, forklifts and ongoing maintenance of equipment was the perfect setting to illustrate the value that Aim-Hi can offer by optimizing maintenance schedules, reducing downtime and improving safety.


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“RIVERCOVE Films produced a software launch video for Add Energy with great success, their attention to detail and professionalism during the whole process transformed the delivery of our message. The way the video was edited was seamless and I couldn’t have asked for a better service.”

Natalie MacRae
Business Development Manager
Add Energy

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